
January 19-25, 2006 (Issue
538)
“Power-pop fanatics should keep an eye on Grey Does Matter; the band
has the songs and the quirk appeal."

4 Star Rating – AMG Pick All
Music Guide (April 2004)
“This is the type of infectious music that creates volume creep: the
listener
keeps turning it up until everyone in the house/apartment has
to tune in or
leave.” “Words like "lo-fi" and "power
pop" decorate Grey Does Matter's press
materials, but they only provide a partial clue to how catchy How
to Make
Millions in Real Estate is.”

PitchFork
Media (March 2004)
“It really does, you know. Matter, I mean. Grey does.”
…[Grey Does Matter]
has all the earmarks of modern indie power-pop: a sort
of hi-lo-fi production
value, gigantic hooks and melodies, dense gleaming sheets
of guitar and synths…”

LostAtSea (April 2004)
“…melodies seem to ooze out from each song, unforced. Grey Does
Matter
brings it back to the AM end of the radio dial in his simple
approach and focus
on solid songwriting over envelope pushing, but the results
are sunny and
noteworthy. Let’s hope this baby never grows up.”
|
Performing
Songwriter (June 2004)
"This is the kind of rock record we worried they didn’t
make anymore. ... Kicking off like a black and white Iggy
Pop/Lou Reed love scene in a forgotten Andy Warhol film
and slowly degenerating from there into a wriggling knot
of garage rock, wonky synth noise and lo-fi power pop,
It somehow calls to mind the Walkmen, the Faint, Matthew
Sweet and Ween at the same time. It’s power pop for
people who hate power pop. Look, I don’t know what
the hell it is. But it rocks. And you should get it" |
|
SKRATCH
Magazine! (April 2004 - Issue No.98)
"When listening to Grey Does Matter, picture Ben Kweller,
Mike Park, and the quirky side of Beck. HOW TO MAKE MILLIONS
IN REAL ESTATE has the power to become a cross over hit.
The album is catchy, groovy, and infectious...in a good
way." |

the nothing i know (May 2004)
"A great little power-pop gem. It's not trying to be something it's not
and it isn't trying to break new ground. It's just one of the tightest, most
catchy power-pop records I've heard in ages. This record should truly embarrass
bands like The Fountains of Wayne, who have been plodding around in this genre
for years, but still don't have a clue."

PunkNews.com.com (August 2004)
"This is one of my favorite pop bands right now.
When I first heard this record it didn't take long to know
it would be one of my favorite titles of 2004. With pop
that doesn't stop and hooks big enought to catch a big
mouth bass, and with songs that at times remind me of Weezer's Blue
Record and hints of the pixies your sure to fall in love."

JamBase.com
(May 2004)
“With radioactive girls and powder blue memories [Grey Does Matter] rattles
you awake with twitchy keyboards and Mission-of-Burma-meets-the-Cars
buzzsaw guitar bravado. … songs sung in a creamy voice
ruminating on things pissed off and sugar sweet, yeah, that’s
what I call quality pop rock, kids.”
|
Slightly
Confusing To A Stranger (March 2004)
“As if it was preprogrammed with a digital encyclopedia
of pop hooks & machines that feed beats & synths
as if it were a secret weapon, GDM will sneak into your
head and hatch melodies that will resurface in the form
of a hum or foot tap for days.” |

IMPACT Press (April/May 2004)
“… super slick melodies and solid vocals, this indie rock album
sucks you in
with infectious hooks and catchy tempo changes. The fuzzed
out guitars
and the wicked keyboard are what keeps this album so solid
and its simplicity
makes it easy to like. Fans of Weezer and Material Issue take
note.”

Synthesis.net
(April 2004)
“…a fine collection of lo-fi pop songs with a nice retro feel.
If you’re in
the mood for a nice power pop album in the vein of Fountains
of Wayne
and Deathray, check this one out.”

Drowned In Sound (May 2004)
"For those of you who would love a band who could take the best parts
of
Grandaddy & mash it up with Ben Kweller, these guys from
New York are
your wet dream!"

Your Flesh Magazine (March 2004)
"Highlights for the 11-song debut include a seemingly radio-ready hit “Sinking,” which
has a chorus line nicely appropriated from McDonalds’s ad copy, and “Harvey
Liston,” which couches an incisive narrative amidst an infectious bevy
of riffs. Sensitive songwriting with catchy power pop arrangements isn’t
anything new, but the talent of this unknown leaves you wondering why he’s
not a star in every indie blog and music mag around."

Music Emissions (June 2004)
"This is a fun album that any powerpop fanatic will eat up. ...songs are
catchy in the way that Fountains of Wayne or Eels are. I found myself hitting
play each time the album was over to go over it yet another time. There are
11 completely different songs (plus two radio edits) that show Grey Does Matter
is a project that can work along all fronts."

ndsuspectrum.com (May 2004)
"...this music harkens all the way back to the sound of—check this—my
freshman year. If I were to offer a quick, meaningless analogy,
I would
have to say Grey Does Matter sounds like the California kids
of Dealership
going on a road trip with (no, not the damn copy editor) one
of my other
favorite bands, Death Cab For Cutie."

RIFTrock.com (May 2004)
"Vector rock straight out of the heart of New York City, the indie rockers
Grey Does Matter bring harmonious Death Cab-like vocals to a mix of keyboards
and garage rocking guitars. The band's lyrics are witty and hilarious at times
(listen to the track “Zero” on the band’s website) and are
mixed with a unique style simply due to the unique vocals."
|
Amplifier
Magazine (May/June 2004)
"[Grey Does Matter's] peppy power pop comes off as
a less geeky Jonny Polonsky, especially on songs like the
album-opening "Sinking" and delightfully catchy "Radioactive
Girl"... Also difficult to deny are "Harvey Liston" (who
the hell is Hervey Liston?/Why won't anybody listen?) and
the roaring
"No One To Blame". |

CD
Baby (Feb 2005) Chosen as featured artist on
homepage.
"Hook-laden and plenty energetic, Grey Does Matter come blasting out
of the gates with a super-charged, hi-octane combination
of power-pop
and new wave. Infusing a slight modern rock crunch, here
is a band
that delivers spellbinding melodies, radio-friendly pep,
and
intelligent lyrics to complete the picture. But the band
isn't a
one-trick pony, either. They can get soft and play beautiful
piano-pop before bursting back into the hot-as-the-sun tones
that
shine from each and every song. Kindred spirits with the
likes of
Weezer, Metric, The New Pornographers, The Rentals, and Brendan
Benson, with a touch of Foo Fighters for good measure, rock's
new
wunderkind is Grey Does Matter."

Digital Brooklyn (March 2005) Feature
Article
"Grey Does Matter, 'How to Make Millions in Real Estate'. A sound that
combines the styles of Matthew Sweet, The Eels and a side of Dntel. [It] Doesn't
sound like it should work, but then again, I bet people didn't think owning
property in Williamsburg would work out so well either. The independent release
created an audible murmer among those in the music community who still have
no idea what to make of the punk-pop-triphop-rock-grunge-alternative-techy
combination of styles that make up this unique and daring undertaking."

High Bias (May 2004)
"...nearly every power pop act has at least a couple of great singles
in them, and Grey Does Matter is no exception:
"Sinking" and "No One to Blame" bookend
this album in classic, tuneful fashion."
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